Time for Optimism | M&A Insider | December 2025
As we near the end of the year, we wanted to reflect on the year more philosophically.
In Chinese astrology, 2025 has been the Year of the Snake which is symbolised by strategy, wisdom, transformation, and calculated growth.
Those most rewarded have focused on:
🔄 Transformation & Reinvention - snake years often bring “shedding of old skins” and refining value propositions
đź’° Financial Prudence & smart investments - avoiding risky / reckless moves
🤝 Selective Partnerships - being cautious who you trust and build fewer high quality alliances
đź§© Power, Influence & Information - building IP, data and protecting your assets
2026 is the Year of the Horse, which suggests a year of growth, building momentum and delivering on ambitious targets - sounds good!
And a thought to leave you with:
“You really do become what you think. If you feed your mind trash, you're gonna feel like trash.
Emotions, they're not problems. They're signals. Anger tells you what boundaries got crossed, and what needs work done.
Anxiety means that you're stuck in the future, and if you're depressed, it's because you're stuck in the past. It's a reminder to come back to the present.
Motivation won't change your life, but habits will. When you change your habits, everything shifts.
Your past, that's a chapter, not your whole story. Learn from it, but don't live there.
When someone triggers you, pause. Because that's a mirror showing you what's still unhealed inside of you.
Control is a total illusion. The only real power that you have in this is you and your choices. And at the end of the day, it's very simple. Your thoughts shape your habits, and those build you, and your choices define you.”
M&A Deals
Encore, a global events group, acquires experiential agency FIRST
MarketFully acquires global social media agency Social Element
US performance marketing group, Wpromote, acquires US agency Giant Spoon
MediaMint Strengthens Agentic Growth with Taktical Digital’s Acquisition
Right Formula acquires Crunch Communications to bolster F1 capabilities
UK digital and commerce group IDHL acquires UK ecommerce agency Vervaunt
BlackRock in talks for major investment in creative-tech firm Artlist
News
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Mark Sainthill Founding Partner weekly Growth, M&A & Transformation Insights
The Culture Factor - request your copy for insights about how to unlock M&A success
PR Isn’t Optional: Webinar for Agency Founders: 11th February 11.00am. Email us at hello@bluhalo.com to reserve your spot
Recommendations
Book
The Hard Things About Hard Things - Ben Horowitz
Podcast
Why You Keep Misreading People - The High Performance Podcast
Tech
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