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Category: Digital Marketing

• Enders: Digital marketing spending to rise 7.6% in 2010

  March 11th 10, 14:00

  British firms will increase their spending on digital marketing by 7.6 per cent this year, according to a new forecast... more

• Microsoft: High online ad dwell times benefit brand campaigns

  March 10th 10, 08:44

  New research published by Microsoft in its latest whitepaper has shown how online marketing campaigns with high dwell scores can benefit company branding... more

• US digital marketing spend to surpass print, says report

  March 9th 10, 12:00

  A new forecast has predicted that American advertisers will up their digital marketing spending this year to the extent that it overtakes print budgets... more

• Industry body recommends tighter digital marketing regulation

  March 8th 10, 14:00

  Proposals have been laid out by the Advertising Association calling on the Advertising Standards Authority (ASA) to regulate certain types of online marketing... more

• Forrester: B2B online marketing spending to double

  March 5th 10, 08:44

  Spending on business-to-business (B2B) online marketing will soar over the next few years, according to a new forecast... more

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