News
Category: Digital Marketing
Enders: Digital marketing spending to rise 7.6% in 2010
March 11th 10, 14:00
British firms will increase their spending on digital marketing by 7.6 per cent this year, according to a new forecast... more
Microsoft: High online ad dwell times benefit brand campaigns
March 10th 10, 08:44
New research published by Microsoft in its latest whitepaper has shown how online marketing campaigns with high dwell scores can benefit company branding... more
US digital marketing spend to surpass print, says report
March 9th 10, 12:00
A new forecast has predicted that American advertisers will up their digital marketing spending this year to the extent that it overtakes print budgets... more
Industry body recommends tighter digital marketing regulation
March 8th 10, 14:00
Proposals have been laid out by the Advertising Association calling on the Advertising Standards Authority (ASA) to regulate certain types of online marketing... more
Forrester: B2B online marketing spending to double
March 5th 10, 08:44
Spending on business-to-business (B2B) online marketing will soar over the next few years, according to a new forecast... more
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