Sky Digital Media.

www.skydigitalmedia.co.uk

Sky Digital Media is a new business, formed from the amalgamation of three companies – Sky, Aura Sports and 365 Digital Media and is responsible for selling advertising on behalf of over 180 websites, with a combined reach large enough to allow them the claim as the 8th largest property in the UK.

The brief was two-fold. Firstly, to devise a new brand identity for Sky Digital Media and secondly, to create a website that would promote the company’s wide ranging expertise, generate direct sales leads and challenge the common misconception that the company only focuses on the sports industry.

We began with a branding exercise, the output of which was a set of on and offline guidelines. Following this we produced a website that adhered to the new brand guidelines and conveyed the broad scope of their expertise through featured case studies, latest news and client wins. We also incorporated a flash carousel to encourage greater depth of brand engagement and interaction.

The website targets advertisers and agencies as well as website owners and publishers and communicates Sky Digital Media’s offering, values and brand personality.

The client was extremely pleased with the website, not only with its striking and stylish appearance, but also with the quality of the user experience.

If you like what you see or would like to talk to us about what we can do for you, give us a call on 01252 70 11 11 or contact us online to find out more!